A marketplace connecting early-stage founders with vetted beta testers for feedback.

Opportunity: The Reddit thread highlights a profound sense of helplessness and confusion among new founders after they launch their products. They've built something, but they're at a loss for what concrete steps to take next to attract their first users. Comments like "How many posts do you make a day?" and "keep grinding distribution" suggest a need for marketing, but the founders' responses, such as "I do a lot and can do more," show they're likely floundering without a clear strategy. This opens up a niche for a service that takes the guesswork out of the process and provides a structured, guided approach to getting those initial users.

Product: A SaaS platform, let's call it "LaunchPath," designed to be a guided marketing engine for early-stage founders.

• Core Feature: A personalized, step-by-step marketing "playbook." When a founder signs up, they provide their product URL, target audience, and niche. The platform then generates a daily or weekly checklist of small, achievable marketing tasks.
• Task Examples:
  • "Day 1: Identify 5 relevant subreddits and draft a non-promotional, value-add comment."
  • "Day 2: Find 10 potential users on Twitter using specific keywords and engage with their content."
  • "Day 3: Write a short blog post based on an AI-generated prompt relevant to your niche."
• Functionality: The platform would offer templates for outreach messages, post structures, and content ideas. It would also incorporate gamification (e.g., "streaks" for completing daily tasks, badges for milestones like "First 10 Outreach DMs Sent") to keep founders motivated. A simple dashboard would track completed actions, giving founders a tangible sense of progress even before they get their first user.

Expected Revenue: The target market is made up of motivated but overwhelmed indie hackers and solo founders. A subscription model would work best.

• Tier 1 (Starter): $29/month for a basic playbook, task management, and standard templates.
• Tier 2 (Pro): $49/month for advanced features like AI-powered content and outreach generation, playbook customization, and basic analytics on link clicks from campaigns.
• Assuming the service can attract 200 paying founders within the first 1-2 years at an average of $39/month, the estimated MRR would be around $7,800, leading to an Annual Recurring Revenue (ARR) of about $93,600.