Agency Founder Building CRM Solutions Seeks to Grow Lead Generation.

Published on 06/12/2025KOL Promotion Opportunities

Okay, I've reviewed the Reddit post. This user aligns perfectly with the previous analysis.

Identified Influencer/Community Member:

  • Name/Handle: The Reddit user (OP of post "1l99nyv")
  • Profile: This person is actively building a SaaS agency that specializes in CRM systems for service-based businesses. They've created a specific lead magnet—a free client tracker for two niches—to attract their target audience. This shows a strategic approach to marketing and audience building. They're in the early stages and likely looking to establish authority and generate initial leads.

Collaboration Suggestions & Expected Benefits (confirming and expanding on previous analysis):

  1. Co-Marketing with Complementary Service Providers:

    • Suggestion: Partner with businesses that also serve "service-based businesses" but offer non-competing services (e.g., accountants, marketing agencies focusing on SEO/content, business coaches for service providers). Offer their "free client tracker" as a valuable bonus to the partner's audience. They could also offer a "lite" version of their CRM setup or a special introductory offer.
    • Expected Benefit: Direct access to a warm, relevant audience. Qualified lead generation from trusted sources. Mutual brand endorsement.
  2. Guest Appearances/Content on Platforms for Service-Based Businesses:

    • Suggestion:
      • Podcasts: Pitch to be a guest on podcasts catering to service-based entrepreneurs, discussing CRM benefits and offering the client tracker as a free resource for listeners.
      • Blogs/Forums: Write guest posts or actively participate in forums (e.g., relevant subreddits, industry-specific forums) where service-based business owners seek advice. Share insights on client management and subtly introduce the tracker.
      • Webinars: Host a free webinar (potentially co-hosted with a complementary service provider) on "Streamlining Client Management for Service Businesses," using the client tracker as a key takeaway and lead capture tool.
    • Expected Benefit: Build authority and credibility in their niche. Drive targeted traffic to their lead magnet and website. Generate high-quality leads interested in CRM solutions.
  3. Affiliate/Referral Partnerships:

    • Suggestion: Develop a simple affiliate or referral program where other businesses or influencers serving the same niche can promote the client tracker (and eventually the SaaS agency's services) for a commission or reciprocal benefit.
    • Expected Benefit: Scalable lead generation. Leverages the audiences of others with minimal upfront marketing spend. Creates a network of promoters.
  4. Content Collaboration around the "Client Tracker":

    • Suggestion: Create in-depth content (blog posts, video tutorials, case studies if early users exist) showcasing how the "client tracker" solves specific pain points for service-based businesses in their chosen two niches. This content can then be promoted through the channels mentioned above.
    • Expected Benefit: Educates the target audience on the value proposition. Positions the user as an expert in client management for service businesses. Provides shareable assets for partners.

The overall benefit of these collaborations is to rapidly increase the visibility of their new SaaS agency, establish them as a go-to expert for CRM solutions within the service-based business community, and generate a steady stream of qualified leads by leveraging their well-thought-out lead magnet.

Origin Reddit Post

r/sideproject

Thoughts on my lead magnet?

Posted by u/ServiceResponsible1806/12/2025
Hey everyone— I’m working on starting a SaaS agency focused on CRM systems for service-based businesses. As a lead magnet, I put together a free client tracker for two niches I’ve been explo

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