An e-bike built with standard, non-proprietary, and easily serviceable parts.

Okay, I've looked into the new Reddit discussion about the VanMoof S6.

Analysis of User Needs from the VanMoof S6 Discussion:

The discussion around the VanMoof S6, even after its acquisition by McLaren Applied, shows a deepening distrust rooted in VanMoof's past issues. The core pain points are still the same but are now more pronounced due to the brand's history of bankruptcy and the perceived lack of significant changes in their product philosophy.

Users explicitly express frustration and demand for:

  1. Standard, Non-Proprietary Parts: This is the most dominant theme. Comments like "VanMoof was a company operating on a vendor lock-in business plan, selling you a nice-looking design, but all the parts were unique," and "They still don't have any suspension and are still built with lots of non-standard parts" highlight a strong desire for e-bikes that don't rely on custom components that are hard to source or repair.
  2. Repairability (User and Third-Party): Directly linked to proprietary parts, users lament the difficulty of repair. "Integrated battery and electronics... made third-party repair non-viable." The desire is for bikes that can be fixed by local bike shops or knowledgeable owners.
  3. Trustworthy Brands/Business Models: The bankruptcy and subsequent issues have shattered trust. "Warranty means jack shit if they fold again in a year or so." Users are wary of investing in a product from a company with a history of leaving customers stranded.
  4. Proven, Reliable Technology Choices: The criticism of the "front wheel engine" ("Yikes, front wheel motor?", "Shipping with a front wheel motor at this price point is such a joke") indicates a preference for more established and better-performing motor configurations (e.g., mid-drive or reliable rear hub motors) at premium price points.
  5. Independence from Proprietary Software/Apps: The mention of "And rely on an app" as a "no-go" suggests a desire for core functionality not to be tied to a specific app that could become obsolete if the company fails.
  6. Value for Money: Comments like "Imagine paying over €3k for an e-bike with a front wheel engine. You can get better built bikes, with better technology for less" show price sensitivity and a demand for features and quality that justify the cost.

Product Opportunity:

Product Suggestion: The "Open Standard E-Bike Kit" or "Modular E-Bike Platform"

While a fully built open e-bike is a clear opportunity (as per previous analysis), an adjacent or alternative opportunity is to provide a comprehensive, high-quality e-bike conversion kit or a modular e-bike platform that champions the use of standard, off-the-shelf components.

  • Core Components of the Kit/Platform:
    • Motor: Choice of reputable, widely available mid-drive (e.g., Bafang BBS02/BBSHD) or robust rear hub motors, known for reliability and parts availability.
    • Battery: Standardized battery mounts and connectors (e.g., Hailong case style, Reention) with cells from reputable manufacturers (Samsung, LG, Panasonic). Clear specifications for BMS and charging.
    • Controller: Open-source or widely programmable controllers (e.g., Grin Tech Phaserunner, KT series controllers) with accessible settings.
    • Display & Controls: Standardized displays and throttles compatible with the chosen controller.
    • Sensors: Standard cadence and/or torque sensors.
    • Wiring Harness: Clearly labeled, robust, and using common connector types.
    • Documentation: Extremely detailed installation guides, troubleshooting manuals, parts compatibility lists, and recommended sources for common bicycle components (brakes, drivetrain, etc.) that integrate well.
  • Target Audience:
    • DIY e-bike builders who want a curated, high-quality starting point.
    • Small, independent bike shops looking to offer custom e-bike builds or conversions without being locked into a single big brand's ecosystem.
    • Consumers who want to convert an existing beloved bicycle into an e-bike with reliable, serviceable parts.
    • Educational institutions or community workshops teaching bike mechanics and electronics.

Expected Benefits & Revenue Streams:

  1. Direct Sales of Kits/Platforms: The primary revenue stream.
  2. Sales of Individual Standardized Components: Offer replacement parts or upgrades (batteries, controllers) that are also compatible with other open systems.
  3. Consulting/Support Services for Small Builders: Offer paid support or design consultation for small businesses wanting to use the platform.
  4. Addressing the Trust Deficit: By being transparent about components and empowering users/builders, this model directly counters the distrust shown by brands like VanMoof.
  5. Fostering a Community: An open platform can create a community of builders, modders, and repairers, leading to organic marketing and product improvement feedback.
  6. Lower Barrier to Entry for "Open E-Bike" Brands: This platform could be the backbone for new, small e-bike brands focusing on repairability and customization, who could then source the core electronics from this supplier.
  7. Sustainability Focus: Promotes upgrading existing bikes and repairing rather than replacing, appealing to environmentally conscious consumers.
  8. Higher Margins on Curated Quality: While individual components are "off-the-shelf," the value is in the selection, integration, documentation, and quality assurance of the kit/platform.

This approach directly leverages the identified user pain points by providing a solution that is inherently open, repairable, and free from vendor lock-in, empowering the end-user or small builder. It taps into the desire for control, understanding, and longevity in their e-bike investment.

Origin Reddit Post

r/gadgets

VanMoof’s new S6 e-bikes fix everything but trust

Posted by u/dapperlemon06/13/2025

Top Comments

u/Rhywden
The newer ones have momentum meters in the pedals. There's no "acceleration hitting the wheels" as your natural biking motion is assisted. I've ridden VanMoof bikes (and Brompton, also with
u/aitorbk
I used to service a friend's s2. Shortcuts were taken. Front motor. Not good. Integrated battery and electronics. Not my preference, both good and bad. But it made third party repair non v
u/tj-horner
The brand was bought by McLaren Applied after bankruptcy
u/tj-horner
The brand was bought by McLaren Applied after bankruptcy
u/hotweiss
Minus the motor being in the wheel, which will fail...
u/notyourvader
Warranty means jack shit if they fold again in a year or so. VanMoof was a company operating on a vendor lock-in businessplan, selling you a nice looking design, but all the parts unique, mea
u/Westerdutch
Luckily writing isn't their day job or this would be **really** embarrassing.
u/mf-TOM-HANK
The biggest problem with e bikes is that they go just about as fast as the old 2 cycle mopeds but now they're so widely available that every 10 year old kid has access to them. So you have k
u/RamBamTyfus
Not recommended goes too far, it's a feasible option. It's generally done to ensure the rear can be fitted with a gear hub without running into space issues. But it does have some drawb
u/hotweiss
Minus the motor being in the wheel, which will fail...
u/sorrylilsis
Eh typos are a thing. Some of the best journalists I've ever worked with would produce error ladden texts every single time. That's why we (usually) have spellcheckers in house. The added v
u/lbreakjai
Shipping with a front wheel motor at this price point is such a joke. There's so many cheaper and better options from actual trustworthy brands, I wonder why McLaren even bought them in the f
u/Medium_Banana4074
They still don't have any suspension and are still built of lots of non-standard parts. And rely on an app. Also potentially dangerous front-wheel drive. All complete no-go's for me.
u/FoxMcClaud
Paywalled article
u/Moccasinos
Can you help me understand what FWD is not recommended for biking?
u/Rhywden
The newer ones have momentum meters in the pedals. There's no "acceleration hitting the wheels" as your natural biking motion is assisted. I've ridden VanMoof bikes (and Brompton, also with
u/Rhywden
Don't listen to those guys. Plenty of ebikes out there with FWD. Brompton also has them, by the way.
u/SllortEvac
Yikes, front wheel motor? There’s a reason why there’s no consumer FWD motorcycles and certainly a reason why VanMoof when bankrupt in the first place. I’ll stick to my creaky Aventon.
u/Rhywden
Don't listen to those guys. Plenty of ebikes out there with FWD. Brompton also has them, by the way.
u/tignasse
I thought the brand died years ago ?
u/sorrylilsis
Eh typos are a thing. Some of the best journalists I've ever worked with would produce error ladden texts every single time. That's why we (usually) have spellcheckers in house. The added v
u/fucayama
It really brakes my heart when I see this
u/joeshmoe9898
I was an early adopter and had every headache imaginable, something like 10 service appointments and repairs in 18 months. I ended up returning it for a refund under EU buyer protection rules
u/unematti
"the new suspension seatpost... Works on older vanmoofs" that's used to be standard. 3 sizes of standard pipes, work in all bikes. Even bike shops can give you an adapter. People are really b
u/joeshmoe9898
I was an early adopter and had every headache imaginable, something like 10 service appointments and repairs in 18 months. I ended up returning it for a refund under EU buyer protection rules
u/FoxMcClaud
Paywalled article
u/llehsadam
With the mess their bankruptcy caused for clients, Van Moof demonstrated how not to make bicycles. The moment they shut down, a lot of the features you paid a big premium for were gone, in so
u/sorrylilsis
Eh typos are a thing. Some of the best journalists I've ever worked with would produce error ladden texts every single time. That's why we (usually) have spellcheckers in house. The added v
u/tignasse
oh okay, thank you for ur answer, I didnt know that.
u/ralphonsob
Picture 12/12: > Even the breaks are easier to service. Brakes, FFS. Journalists nowadays, eh?
u/ralphonsob
Picture 12/12: > Even the breaks are easier to service. Brakes, FFS. Journalists nowadays, eh?
u/SarcoZQ
Imagine paying over €3k for an ebike with a front wheel engine. You can get better built bikes, with better technology for less. "But they look so nice". Well yeah, but the custom parts, ba
u/Mikerosoft925
Slips out easier when turning or when quickly cycling away, in my experience
u/SarcoZQ
Imagine paying over €3k for an ebike with a front wheel engine. You can get better built bikes, with better technology for less. "But they look so nice". Well yeah, but the custom parts, ba
u/tj-horner
It’s such a common mistake and it annoys me to no end!
u/Moccasinos
Can you help me understand what FWD is not recommended for biking?
u/aitorbk
I used to service a friend's s2. Shortcuts were taken. Front motor. Not good. Integrated battery and electronics. Not my preference, both good and bad. But it made third party repair non v
u/SllortEvac
There’s a lot of reasons why front wheel drive didn’t catch on for motorcycles. The most damning one being that the drive train would need to be connected to the wheel that steers the bike. T
u/fucayama
It really brakes my heart when I see this
u/aitorbk
I used to service a friend's s2. Shortcuts were taken. Front motor. Not good. Integrated battery and electronics. Not my preference, both good and bad. But it made third party repair non v
u/SllortEvac
Yikes, front wheel motor? There’s a reason why there’s no consumer FWD motorcycles and certainly a reason why VanMoof when bankrupt in the first place. I’ll stick to my creaky Aventon.
u/Westerdutch
Luckily writing isn't their day job or this would be **really** embarrassing.
u/Moccasinos
Can you help me understand what FWD is not recommended for biking?
u/FoxMcClaud
Paywalled article
u/SllortEvac
Yikes, front wheel motor? There’s a reason why there’s no consumer FWD motorcycles and certainly a reason why VanMoof when bankrupt in the first place. I’ll stick to my creaky Aventon.
u/Medium_Banana4074
They still don't have any suspension and are still built of lots of non-standard parts. And rely on an app. Also potentially dangerous front-wheel drive. All complete no-go's for me.
u/Natural-Ad-2596
Don’t buy this rubbish product. I was one of the first time investors, Van Moof being still a Dutch company, with a good looking product. But then all issues started, bikes were faulty, servi
u/SERVEDwellButNoTips
VanMoof Milker
u/Natural-Ad-2596
Don’t buy this rubbish product. I was one of the first time investors, Van Moof being still a Dutch company, with a good looking product. But then all issues started, bikes were faulty, servi
u/Medium_Banana4074
They still don't have any suspension and are still built of lots of non-standard parts. And rely on an app. Also potentially dangerous front-wheel drive. All complete no-go's for me.
u/lbreakjai
Shipping with a front wheel motor at this price point is such a joke. There's so many cheaper and better options from actual trustworthy brands, I wonder why McLaren even bought them in the f
u/Mikerosoft925
Slips out easier when turning or when quickly cycling away, in my experience
u/joeshmoe9898
I was an early adopter and had every headache imaginable, something like 10 service appointments and repairs in 18 months. I ended up returning it for a refund under EU buyer protection rules
u/SarcoZQ
Imagine paying over €3k for an ebike with a front wheel engine. You can get better built bikes, with better technology for less. "But they look so nice". Well yeah, but the custom parts, ba
u/tignasse
I thought the brand died years ago ?
u/unematti
"the new suspension seatpost... Works on older vanmoofs" that's used to be standard. 3 sizes of standard pipes, work in all bikes. Even bike shops can give you an adapter. People are really b
u/Westerdutch
Luckily writing isn't their day job or this would be **really** embarrassing.
u/tj-horner
The brand was bought by McLaren Applied after bankruptcy
u/lbreakjai
Shipping with a front wheel motor at this price point is such a joke. There's so many cheaper and better options from actual trustworthy brands, I wonder why McLaren even bought them in the f
u/tignasse
I thought the brand died years ago ?
u/ralphonsob
Picture 12/12: > Even the breaks are easier to service. Brakes, FFS. Journalists nowadays, eh?
u/notyourvader
Warranty means jack shit if they fold again in a year or so. VanMoof was a company operating on a vendor lock-in businessplan, selling you a nice looking design, but all the parts unique, mea
u/SllortEvac
There’s a lot of reasons why front wheel drive didn’t catch on for motorcycles. The most damning one being that the drive train would need to be connected to the wheel that steers the bike. T
u/notyourvader
Warranty means jack shit if they fold again in a year or so. VanMoof was a company operating on a vendor lock-in businessplan, selling you a nice looking design, but all the parts unique, mea
u/fucayama
It really brakes my heart when I see this
u/hotweiss
Minus the motor being in the wheel, which will fail...
u/tj-horner
It’s such a common mistake and it annoys me to no end!
u/RamBamTyfus
Not recommended goes too far, it's a feasible option. It's generally done to ensure the rear can be fitted with a gear hub without running into space issues. But it does have some drawb
u/Mikerosoft925
Slips out easier when turning or when quickly cycling away, in my experience
u/unematti
"the new suspension seatpost... Works on older vanmoofs" that's used to be standard. 3 sizes of standard pipes, work in all bikes. Even bike shops can give you an adapter. People are really b
u/tj-horner
It’s such a common mistake and it annoys me to no end!
u/Natural-Ad-2596
Don’t buy this rubbish product. I was one of the first time investors, Van Moof being still a Dutch company, with a good looking product. But then all issues started, bikes were faulty, servi

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