Choosing between marketing and supply chain management for a business bachelor's.

Both marketing and supply chain management are critical business functions, offering distinct career paths. Supply chain management focuses on efficiency, logistics, and operations, with strong demand due to globalization. Marketing focuses on consumer understanding, brand building, and sales, with increasing demand for digital expertise. The 'better' choice depends on individual aptitude (analytical vs. creative) and interest. Hot skills for supply chain include data analysis, logistics, and ERP systems, while marketing requires digital marketing, content creation, and analytics. Both fields offer strong job growth, competitive salaries, and management opportunities.