Ethical Data Monetization: Tapping into Consumer-Willingness for Personal Insights
The post explores a nascent market where individuals could sell personal 'insights' (not raw data) if privacy is guaranteed. This highlights a growing demand for new business models that empower users to control and monetize their data ethically. Companies can develop secure platforms that anonymize and aggregate user-provided insights for market research, trend analysis, or product development. Marketing should emphasize transparency, user control, and the mutual benefits for both the individual and the businesses gaining valuable aggregate data.
Origin Reddit Post
r/futurology
Would You Sell Your Insights for Money If Your Privacy Was Guaranteed?
Posted by u/gymkhana_07•07/31/2025
Hey everyone! I'm curious about your thoughts on a new idea: what if you could earn money by sharing insights from your daily life (like patterns in your habits) without ever sharing your per
Top Comments
u/bedesda
I wouldn't.
\- I don't think anonymization can be guaranteed. I feel like you could still potentially be tracked down if all the data from all the services were aggregated "People in their 3
u/BarcodeNinja
First of all, money isn't everything.
Second, giving advertisers so much data, and thus power, is not going to work out well. No matter how many pennies they throw at us.
u/AppropriateScience71
Um, hello. That’s already how Meta uses its user data with its advertisers. And Meta’s AI will turbo charge that.
So, no. We already have that capability and much of the world sees it as ext