Indie dev seeks exposure for gift/date reminder app
Okay, I've taken a closer look at the Reddit post.
Analysis of the Post:
- Product: An app designed to help users keep track of important dates like birthdays, anniversaries, and Valentine's Day.
- Motivation: The creator was fed up with constantly forgetting these dates, which is a common and relatable problem that many people face.
- Development: Built in just 90 days, showcasing a quick turnaround and focused effort. This "indie hacker" or "solopreneur" story can be quite appealing.
- Current Action: Posted on r/SideProject, indicating a desire for feedback, visibility among tech enthusiasts, and potentially early adopters.
- Target Audience (Implied): People in relationships, busy professionals, and anyone who struggles to remember important personal dates.
Potential Influencers or Active Community Members for Collaboration:
-
Relationship & Lifestyle Bloggers/Vloggers/Instagrammers:
- Why: Their audience is all about maintaining good relationships, and remembering important dates is a key part of that.
- Examples: Influencers who focus on couples, marriage advice, dating tips, or thoughtful gift-giving.
- Angle: "Never forget an important date again," "The secret to a happy partner," "Apps to strengthen your relationship."
-
Productivity & Organization Experts/Influencers:
- Why: The app is a tool for staying organized and preventing mental overload.
- Examples: Individuals who share tips on time management, personal organization apps, and digital tools for efficiency.
- Angle: "A simple app to declutter your mental calendar," "Stay organized with your personal commitments," "Productivity hack for personal life."
-
"App Review" or "Tech Gadget" Influencers (especially micro-influencers):
- Why: They specialize in showcasing new and useful applications or tech solutions.
- Examples: YouTubers, TikTokers, or bloggers who do "best apps for X" lists or individual app spotlights.
- Angle: "Cool new app for remembering dates," "Side project spotlight: this dev built an app in 90 days to solve a common problem."
-
Gift-Giving or Celebration-Focused Communities/Influencers:
- Why: Remembering the date is the first step to planning a gift or celebration.
- Examples: Businesses or influencers focused on gift ideas, party planning, or special occasion services (e.g., flower delivery affiliates, personalized gift sites).
- Angle: Complementary tool – "Use this app to remember the date, and then check out our gift guides!"
-
Indie Developer / Side Project Communities & Storytellers:
- Why: The "built in 90 days" narrative is compelling for these audiences.
- Examples: Podcasts, blogs, or YouTube channels that feature indie hackers, startup stories, or development journeys.
- Angle: Focus on the creation story, the problem-solving aspect, and the quick development cycle.
Collaboration Suggestions & Expected Benefits:
-
For Relationship/Lifestyle Influencers:
- Suggestion:
- A dedicated review post/video showcasing the app's features and benefits for couples.
- Inclusion in a listicle like "5 Apps Every Couple Needs" or "How to Be a More Thoughtful Partner."
- A short, engaging Instagram Reel or TikTok demonstrating the app solving the "forgotten anniversary" problem.
- Expected Benefits:
- App Developer: Highly targeted user acquisition, increased downloads, brand association with relationship wellness.
- Influencer: Valuable content for their audience (solving a common pain point), potential for affiliate links (if offered), fresh content.
- Suggestion:
-
For Productivity/Organization Influencers:
- Suggestion:
- Feature the app in a "Productivity Tools I'm Loving" segment or post.
- A tutorial on how the app integrates into a broader personal organization system.
- Expected Benefits:
- App Developer: Exposure to an audience keen on efficiency and organization, positioning the app as a practical tool.
- Influencer: New tool recommendation for their audience, showcasing their knowledge of useful apps.
- Suggestion:
-
For "App Review" or "Tech Gadget" Influencers:
- Suggestion:
- A straightforward review of the app's functionality, UI/UX, and problem-solving capabilities.
- Include it in a "Best New Apps of the Month" roundup.
- Expected Benefits:
- App Developer: Credible third-party validation, downloads from tech-savvy users, constructive feedback.
- Influencer: Content for their platform, early access/scoop on a new app.
- Suggestion:
-
For Gift-Giving or Celebration-Focused Collaborators:
- Suggestion:
- Cross-promotion: The app could have a (non-intrusive) link/suggestion to a partner gift site once a reminder is set. The gift site could feature the app in a blog post: "Step 1: Never Forget the Date (Thanks to this App!). Step 2: Find the Perfect Gift Here."
- Expected Benefits:
- App Developer: User acquisition from an audience already in the mindset of preparing for an event.
- Collaborator: Added value for their audience (a tool to help them remember when to buy gifts), potential for reciprocal traffic.
- Suggestion:
-
For Indie Developer / Side Project Communities & Storytellers:
- Suggestion:
- An interview (written, audio, or video) with the OP about their development journey, the motivation, challenges, and the 90-day build process.
- Expected Benefits:
- App Developer: Brand building for the developer, inspiring other creators, potential for attracting collaborators or even investors, general visibility.
- Storyteller: Compelling human-interest story, content that resonates with aspiring developers and entrepreneurs.
- Suggestion:
General Advice for OP:
- Start with micro-influencers who might be more accessible and have highly engaged niche audiences.
- Personalize outreach, mentioning why their specific audience would benefit.
- Highlight the personal story and the rapid development – it adds authenticity.
- Be clear about what they are offering (e.g., free premium access for review, a simple mention) and what they hope to achieve.
Origin Reddit Post
r/sideproject
I built an app in 90 days because I was tired of screwing up Valentine's + Birthday + Anniversary season
Posted by u/StrengthDailyHQ•06/03/2025
Hey r/SideProject — first time posting here after lurking for a while.
So I've got this perfect storm every year: my wife's birthday and Valentine's Day are 4 days apart, followed by our ann