Labubu Collectible Toys: Surging Popularity & Merchandising Potential
The sudden widespread visibility of 'Labubu' from being unknown to appearing on talk shows indicates a rapid emergence as a popular cultural collectible. This suggests a significant and growing consumer interest in unique, stylized character merchandise, particularly within the 'blind box' or art toy market. This trend can be leveraged through expanded product lines, brand collaborations, and experiential marketing.