Leverage 4 years Social Media experience for specialized roles
The user has 4 years of social media experience and just transitioned internally to a social media position. Although considering stepping down, their experience is valuable and in-demand. The opportunity lies in refining their focus and seeking roles beyond their current company, potentially in larger organizations or specialized agencies. Hot skills include content strategy, community management, analytics (e.g., Google Analytics, social media insights), paid social advertising, influencer marketing, and SEO for social. Building a strong portfolio showcasing campaign successes and ROI is crucial. Exploring roles like Social Media Strategist, Digital Marketing Specialist, or Content Creator could lead to better compensation and work environment.