Market Retro 80s Music Production and Revived Nostalgic Sounds.

Published on 05/29/2025Trend Spotting / Early Adopter Signals

There's a clear and ongoing fascination with the 80s music vibe. This isn't just about enjoying the classics; people are really into new music that captures that era's unique sound. Production techniques like gated drums and Linn drum machines are often talked about. Plus, modern artists who adopt this retro style, such as Washed Out, The Northern Lights, Neon Indian, and Timecop1983, are being discovered and shared by fans, showing there's a lively and passionate community around this niche. The discussion also brings up the idea that "good music stands the test of time," suggesting that what might seem "dated" is more about specific production choices rather than a lack of quality, and these choices are now being intentionally revived.

This offers several commercial and marketing opportunities:

  1. Music Software/Plugin Development & Marketing: There's a steady demand for software emulations of classic 80s hardware like Linn drum machines, specific synthesizers, and gated reverb effects. Marketing can focus on achieving that "authentic 80s sound" that both hobbyists and professional producers are after.
  2. Educational Content Creation: There's a great opportunity for tutorials, online courses, and articles that dive into 80s music production techniques, sound design, and the use of specific gear (or their emulations).
  3. Artist Promotion & Label Specialization: Niche record labels or marketing agencies could specialize in promoting contemporary artists who embody the "new retro wave" or "synthwave" sound, tapping into the existing nostalgic audience.
  4. Streaming Platform Curation & Playlisting: Continued and expanded curation of playlists on platforms like Spotify and Apple Music, focusing on "New 80s Sound," "Retro Revival," or specific microgenres that emulate the 80s. This helps new artists in this style get discovered.
  5. Sample Pack Creation: Developing and selling high-quality sample packs featuring 80s-style drum hits (especially Linn drums, gated snares), synth loops, and FX, catering to producers who want to incorporate these elements.
  6. Hardware Reissues or Inspired Gear: There's a potential market for affordable hardware reissues of iconic 80s drum machines or synthesizers, or new hardware inspired by their workflow and sound.
  7. Licensing for Media: Increased opportunities for contemporary artists creating 80s-style music to license their tracks for films, TV shows, video games, and advertisements looking for a retro aesthetic.

Origin Reddit Post

r/music

Discussing the "dated sound" of the 80's and music in general

Posted by u/KillucanAsh05/29/2025
I'm a lover of 80's music. A lot my favorite records ever are from the 80's. Y'know classics like Purple Rain by Prince, Thriller by Michael Jackson, The Works by Queen etc. Something I've

Top Comments

u/Murmanator-3000
A good song is a good song no matter when it was written or how it was produced.
u/RainManRob2
This is not necessarily true in my reality. I'm more of a Johnny Mathis fan than I am a Frank Sinatra fan. I'm a 60-year-old,
u/Cheever-Loophole
I don't like the word "dated" to describe any art form. It has a negative connotation. Art (including music) is always evolving. People in different time periods have different priorities and
u/Bigtits38
Prince was not a big user of gated drums. What most people think of Prince’s drum sound came from his frequent use of Linn drums.
u/Defiant-Worker-7699
You do know that Prince wrote like half the songs performed in the 80s right? The reason it sounds of a time is because it was all written by the same fucking genius.
u/Fark_ID
Part of it is the shift to digital and the "loudness war" that has changed sound recording and mastering since. [https://en.wikipedia.org/wiki/Loudness\_war](https://en.wikipedia.org/wiki/Lo
u/United-Philosophy121
Idk. Aside from the cure and Soundgarden who got their start in the 80s (the cute started late 70s Ik), 90s music is way better in general.
u/Jim_E_Rose
The song is the notes not the instrument. It’s like not liking a great book because of an accent. I will never understand why production matters to people. It’s not what’s trying to be commun
u/tacknosaddle
Sinatra has fans in every living generation of Americans.
u/PutridFootball7534
That’s true. Beethoven and Mozart also sound dated, they are a product of their time just like anything.
u/tacknosaddle
I didn't say that *everyone* of any generation was a fan, just that there are fans of his in every living generation.
u/RainManRob2
Oh ok my bad ✌🏼
u/My_Bad_00
I don’t think the two things are a mutually exclusive. Music can sound “of its time” and still transcend generations. Good music is good music.
u/pmish
You’re partially talking about gated drums. But hey, my advice is like what you like. I personally love the 80s sound.
u/MIKEPR1333
If it bugs you that much then don't listen to it. Older music is supposed to be enjoyed for the time it was made and if you can't do that them stick to present day music.
u/wolfpackalan
there are some of the more recent artists out there Ive really been getting who do the dated sound on purpose though..like Washed Out, The Northern Lights, Neon Indian, Timecop1983 etc they a
u/ChippedBeefSoup
There are examples of music sounding dated in literally every decade. The only reason the 80s sticks out any more than other decades is because of it being sort of a prototype (i.e. limited t

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