Offer social media tools to a creator struggling with declining engagement.

Okay, based on the Reddit post and the previous analysis, here's the breakdown:

Identified Influencer/Active Community Member:

• Reddit User: The original poster (OP) of thread "1l60vo3" (username not provided in the snippet, but identifiable as the one who initiated the post "Hashtags").

Reason for Selection:

• Directly Experiencing the Problem: The OP explicitly mentions their social media engagement (on IG, Meta/Facebook, X) has dropped since someone else took over, specifically mentioning a disagreement over hashtag strategy.
• Actively Seeking Solutions/Understanding: Their post ("Not sure i...") shows they're confused and looking for clarity or a solution regarding hashtag effectiveness.
• Manages Multiple Platforms: The OP confirms they are active on "Mainly IG, Meta, Facebook and X," making them an ideal candidate for a solution that can address multi-platform strategies.
• Alignment with Previous Analysis: This user fits the profile we identified: managing multiple platforms, facing declining engagement, and struggling with hashtag strategy.

Collaboration Suggestion:

1. Educational Outreach:

   • Action: Reach out to the OP (ideally via a direct message on Reddit if possible, or by thoughtfully engaging in their thread if DMs are not an option).
   • Content: Start by empathizing with their situation regarding declining engagement and hashtag confusion. Offer a concise, educational explanation of modern hashtag strategy, covering:
     • The varying importance of hashtags across IG, Facebook, and X.
     • The shift from quantity to quality/relevance of hashtags (addressing their helper's concern about "too many").
     • The increasing importance of keywords within captions (as noted by commenters in their thread).
     • The potential negative impact of irrelevant or overused hashtags on algorithms.
   • Goal: Establish credibility and provide immediate value without an initial sales pitch.

2. Introduce Solution as a Helper:

   • Action: After providing educational value, gently introduce your social media management tool, analytics platform, or consultancy service.
   • Content: Frame it as a solution that can help them:
     • Analyze their current hashtag performance.
     • Identify optimal, targeted hashtags for their specific content and audience on each platform.
     • Understand the right balance of hashtags vs. keyword-rich captions.
     • Track engagement changes to see what's working.
   • Offer: Propose a free trial, a discounted introductory package, or a complimentary audit of their current hashtag strategy using your tool/expertise.

Expected Benefits:

• Valuable Testimonial/Case Study: If your solution helps the OP improve their engagement, they can provide a powerful, authentic testimonial. Their journey from declining engagement and hashtag confusion to improved results would make a compelling case study.
• Brand Advocate: A satisfied OP is likely to share their positive experience within their network or with their audience, organically promoting your solution.
• Direct Product Feedback: Working closely with the OP provides an opportunity to gather firsthand feedback on your tool/service from a user experiencing common pain points.
• Content Generation: The collaboration itself (problem, educational intervention, solution, results) can be documented and repurposed into blog posts, social media content, or a webinar for your own marketing efforts, showcasing your expertise and the effectiveness of your solution.
• Demonstrate Expertise: By approaching this educationally, you position your brand as a knowledgeable leader in social media strategy, not just a tool vendor.