Old House Renovation: Subfloor Assessment Guide & Consultation Service

Analysis: The user is working on a 1931 house and has come across an unusual subfloor structure—basically, a bunch of rocks with the corner joists sitting on stones. This suggests they need some specialized knowledge about old home construction methods, particularly those from the early 20th century. They want to understand what they're dealing with, how solid it is (since the flooring on top seems original and very sturdy), and how to move forward with their renovation.

Opportunity 1: Information Resource

  • Product Suggestion: A comprehensive digital guide or e-book titled "Understanding and Renovating Early 20th Century Home Structures (1900-1940s)."
    • Content: This guide would cover common foundation types like rubble stone, fieldstone piers, and early concrete, as well as subfloor construction methods such as joists on stone piers or sills. It would also include details on the materials used, how to assess their condition, typical issues to watch out for (like moisture, pests, and settlement), and best practices for modern renovations while preserving the original structures. The guide would be rich with diagrams, photos, and checklists.
  • Expected Benefit: Revenue from sales of the guide (e.g., $19.99 - $49.99). This addresses a common pain point and knowledge gap for DIY renovators and homeowners of older properties, helping them make informed decisions. Once created, the overhead is minimal.

Opportunity 2: Specialized Consultation Service

  • Service Suggestion: "Vintage Home Structure - Remote Diagnostic & Advisory Service."
    • Service Delivery: Homeowners can submit detailed photos, videos, and descriptions of their specific structural questions or findings. An expert in historic home construction will review the materials and provide a remote consultation (e.g., video call) or a detailed written report. This service would explain the observed construction, assess potential issues based on the visual evidence, offer general advice on approaches for renovation, and highlight when a local structural engineer or specialized contractor should be brought in.
  • Expected Benefit: Revenue from consultation fees (e.g., $75 - $250 per consultation, depending on scope and duration). This provides personalized, expert advice for specific situations, potentially saving homeowners from costly mistakes or unnecessary work. It targets a niche market willing to pay for specialized expertise.

Opportunity 3: Curated Directory of Specialists

  • Service Suggestion: A vetted online directory of structural engineers and contractors who specialize in renovating and repairing old homes (e.g., pre-1950s).
    • Content: Listings would include verified credentials, examples of past projects, client testimonials, and service areas.
  • Expected Benefit: Revenue from listing fees for professionals, or a commission/referral fee model. This addresses the difficulty homeowners face in finding qualified professionals with specific experience in older construction methods. It builds trust and provides a valuable resource.

Origin Reddit Post

r/homeimprovement

Any idea what’s under this floor?

Posted by u/Glum-Percentage90206/04/2025
This is under the floorboards of a living room in a 1931 house. It’s a bunch of rocks and the corner joists are sitting on stones. The flooring is original and very solid on top. I want to se

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