Re-focus property viewing scheduler for non-MLS markets.

Published on 10/19/2025 Marketing Opportunities

The user already has a working SaaS (viewingbooker.com) that automates property viewing scheduling. The core problem of managing viewings, reducing no-shows, and handling group viewings remains valid. The challenge is market penetration against established players in the US (MLS-integrated systems). The opportunity lies in re-evaluating the target market and product differentiation.

Product Shape: The existing app's features (single/group viewings, automated address delivery, pre-screening questions) are strong. The focus should be on enhancing these for private landlords and small-to-medium real estate agencies in regions like the UK, Australia, and Canada, where MLS equivalents are not as dominant or for specific niches within the US that are underserved.

Potential Enhancements:

  1. Integrations: Connect with popular local listing platforms (e.g., Rightmove/Zoopla in the UK).
  2. CRM Lite: Basic tenant/prospect management, follow-up automation (e.g., feedback requests after a viewing).
  3. Analytics: Provide insights on viewing engagement, popular slots, conversion rates.
  4. Improved UI/UX: A modern, intuitive interface that clearly communicates the value.

Expected Revenue: The app previously made $1k/month. With a renewed, targeted marketing effort and refined product, it could realistically scale to $5k-$15k+ per month. Pricing could be a tiered subscription based on the number of active listings, properties managed, or advanced features accessed.