For E-commerce Managers

Sell What People Actually Want

Discover product opportunities, understand customer preferences, and optimize your catalog based on real shopping conversations from millions of Reddit users.

Product Research Query:

"What do people wish existed in sustainable home products?"

Product Opportunities:
  • 🛍️ Plastic-free kitchen storage - 3K+ requests
  • 🛍️ Affordable bamboo alternatives - 3K+ mentions
  • 🛍️ Compostable cleaning supplies - 2K+ requests

E-commerce Challenges We Solve

📦

Inventory Guesswork

Stock products people actually want to buy, not what you think they want.

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Unknown Customer Needs

Discover what customers are looking for but can't find.

Product Feedback Gap

Understand real product issues beyond filtered reviews.

How E-commerce Teams Use reddit-insights.com

Product Discovery

Find gaps in the market by analyzing what products people are asking for but can't find. Identify trending products before they go mainstream.

Example:
"What products do minimalists wish existed?"

Competitive Intelligence

Monitor what customers say about competitor products. Learn from their mistakes and capitalize on their weaknesses.

Example:
"What do customers complain about with [competitor] products?"

Product Description Optimization

Learn the exact language customers use when talking about products. Use their words in your product descriptions for better conversion.

Example:
"How do people describe the perfect running shoes?"

Pricing Strategy

Understand price sensitivity and what customers consider "worth it" in your category. Optimize pricing based on perceived value.

Example:
"What price point do people consider reasonable for wireless earbuds?"

Real E-commerce Success Story

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Launching a Best-Seller: Strong First Month Revenue

Outdoor Gear Store • March 2024
The Situation

An outdoor gear retailer wanted to expand their product line but wasn't sure which products to add. Traditional market research was too slow and expensive.

The Research

Using reddit-insights.com: "What camping gear do people wish they had?"

Top Discovery:

  • • 5,600+ mentions of "compact camp kitchen setup"
  • • Existing solutions were either too bulky or too expensive
  • • Sweet spot: $80-120 price range
  • • Must-have features: lightweight, dishwasher safe, nests together
The Action
  • ✅ Sourced compact camp kitchen set matching exact specifications
  • ✅ Priced at $99 (middle of desired range)
  • ✅ Used customer language in product description
  • ✅ Launched with targeted Reddit community engagement
Strong

Revenue in first month

1,200+

Units sold

4.8★

Average rating

Product became their #1 best-seller within 6 weeks

Works for Every E-commerce Category

👕

Fashion & Apparel

🏠

Home & Garden

💻

Electronics

💄

Beauty & Personal Care

🏋️

Sports & Fitness

🎮

Gaming & Hobbies

🐕

Pet Supplies

🍽️

Food & Beverage

Frequently Asked Questions

How can I find out what products people want to buy?

Can I track sentiment about my products?

How do I understand shopping behavior in my niche?

Ready to Discover Your Next Best-Seller?

Start finding product opportunities today.

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