For PR & Communications

Protect Your Reputation

Monitor brand sentiment, detect potential crises before they escalate, and measure the real impact of your PR efforts with authentic Reddit conversations.

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Brand Monitoring:

"What are people saying about [Your Brand]?"

Real-Time Alerts:
  • ✓ Overall sentiment: mostly positive
  • Spike in customer service mentions (significant increase)
  • Emerging issue: shipping delays (400+ mentions)

PR Challenges We Solve

Crisis Blindness

Detect brewing issues before they become full-blown crises.

Unmeasured Impact

Prove the ROI of your PR campaigns with real sentiment data.

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Missing Conversations

Capture brand mentions beyond traditional media monitoring.

How PR Teams Use reddit-insights.com

Crisis Detection & Management

Monitor sentiment and conversation volume in real-time. Get alerts when negative sentiment spikes or unusual patterns emerge.

Example:
"Track sentiment changes around our brand in the last 24 hours"

Reputation Monitoring

Understand how your brand is perceived across different communities. Track brand associations and sentiment trends over time.

Example:
"What words do people associate with our brand?"

Campaign Impact Measurement

Measure how your PR campaigns affect brand perception. Track message penetration and sentiment shifts during and after campaigns.

Example:
"How did sentiment change after our sustainability announcement?"

Competitive Intelligence

Monitor competitor PR activities and their reception. Learn from their successes and failures to inform your strategy.

Example:
"How are people reacting to [competitor]'s recent announcement?"

Real Crisis Management Success

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Preventing a PR Crisis: 48 Hours That Saved a Brand

Consumer Tech Company • June 2024
The Alert

Friday 3 PM: reddit-insights.com detected a significant spike in negative mentions about a product defect. Traditional media hadn't picked it up yet.

The Discovery

Analysis revealed:

  • • 850+ users reporting battery overheating in specific model
  • • Conversation spreading across 12 subreddits
  • • Sentiment turning from concern to anger
  • • Tech journalists active in the threads
The Response (Within 48 Hours)
  • ✅ Friday 6 PM: Engineering team confirmed the issue
  • ✅ Saturday 10 AM: Voluntary recall announced
  • ✅ Saturday 2 PM: CEO posted transparent explanation on Reddit
  • ✅ Sunday: Free replacement program launched
The Outcome

Sentiment shift tracked in real-time:

  • • Friday: mostly negative sentiment
  • • Saturday evening: improving sentiment
  • • Monday: majority positive ("This is how you handle a crisis")
Crisis Averted

What could have been a brand-damaging crisis became a case study in transparent communication.

"Without reddit-insights.com, we would have learned about this Monday morning from news articles. The 48-hour head start saved our reputation." - VP of Communications

Built for PR Professionals

Real-Time Alerts

Get notified immediately when sentiment shifts or conversation volume spikes.

Sentiment Tracking

Monitor how brand perception changes over time with detailed sentiment analysis.

Campaign Reports

Generate comprehensive reports showing PR campaign impact on brand sentiment.

Influencer Identification

Find key voices and influencers in your industry conversations.

Frequently Asked Questions

How can I monitor brand reputation on Reddit?

Can I detect potential PR crises early?

How do I measure PR campaign impact?

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